Social Media Marketing plays a very important role in every company’s marketing strategy. There are so may Social media networks but it is difficult to know which one to use. Small and big businesses use this to promote their products.
Here are some of the top social media networks like Facebook, Twitter, LinkedIn, Youtube, Google+, Instagram, Pinterest etc.. These may help you in making your marketing strategies.
Social Media Networks
Facebook is one of the biggest social media networks which has more than 1.5 billion users. This is a media which connects people from all over the world. In Facebook, people mainly concentrate on sharing photos, their nature, links. People also show their interests or support on brands or organization by liking their pages. It is estimated that more than 1 million small and medium-sized businesses use this platform to advertise their business.
Twitter is the simplest social media network which limits your posts to 140 characters. Even though it is the most popular, fun and interesting media. Using this you can share images, post link, your thoughts etc..Setting up your profile takes few minutes and is easy to use also. Business people can use Twitter to interact with their clients, to answer questions, to release news on their latest product, target audiences with product ads.
LinkedIn is the most popular social media network for professional networking. It helps in connecting people with similar interests, professionals and displaying business related information. Using LinkedIn recruiters can find new employees, keep updated with the latest business news. Here People can promote their business by connecting with other professionals, interacting with them, posting job ads, publishing articles in LinkedIn pulse and much more.
Google+
Google+ has become the fastest growing social media network. It’s SEO value only enough to make it useful for small businesses. Here You can add new contents, highlight your topics with hashtags, add your contacts into circles. This gave more importance to its communities and collections features which helps to differentiate the platforms bit more and provides its existing users more of what they want.
YouTube
It is the most popular video-based social media site. There will be more than 1 billion people visits YouTube in a month. As its video sharing service become so popular it has been known as a second more popular search engine. Here you can watch videos on almost every topic and you can upload a video on your own topic also. Users can share, like comment on the videos.
Instagram is a social media site based on photos and video posts. It has more than 400 million users and posts are mainly related to food, fashion, travel, art etc.. This has unique filters for photos and videos, and it is entirely mobile platform. That will allow you to share through Twitter, Facebook and Instagram website.
You can use any of these social media networks that are applicable to your business plans.